Why Sales Is Important in Any IT Company ?

Danny Insight

By Daniel Chokoe

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Most businesses exist because they want to make money, income can be made through the sale of services or products.

It is a fact that selling is a skill that anyone can learn, although not everyone can master it. IT organizations tend to have individuals who are more techie-driven and do not necessarily have that selling instinct in them. A developer might be presenting the best software ever developed yet no one might be interested in it, that is purely because he is not properly skilled for such a role hence a sales department is required in every IT SME organization.

Sales people excel in making even the simplest feature sound exciting, they have the ability to convince you that you need their product.

I have been fulfilling a role as an Account Manager on S2B program at Microsoft, although I am a qalified IT specialist I…

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