Google+ Turns Users Into Content Curators With New « Collections » Feature

TechCrunch

Google+, the company’s social networking service that allows users to share posts and photos with family, friends and the broader public, has been sometimes criticized for being too much like competitor Facebook in terms of feature set. But today, Google+ is taking inspiration from another source: Pinterest. With the launch of a new “Collections” feature, users are now able to build content collections based on topics and interests.

These collections include a group of posts on a particular topic that can either be shared publicly, privately or with specific sets of people – similar to Google+ posts themselves.

After a user creates their first collection using the new feature, their Google+ profile will display a new tab where others can find and follow their shared collections. Posts from collections you’re following will also appear in your home stream, says Google.

The company tells us that the decision to launch Google+ Collections came from…

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